Tag Archives: lazada ph

Where were you when you were 28?

As for me 2 years ago, I was in China. It was my first time to go to China and I had to stay there for 2 months. A project that I led and I brought more work here in Manila. I would say that, that year was probably one of the best years in my life. There was travel. I went back to being on ASIA shift, which I had long been waiting for. And that was probably the year that I was at my healthiest. Yep, that wast my year of transformation.

That was a year to beat. So let’s see if this year, I can beat that year.

Here’s an article about the founder of Lazada: Inanc Balci – Co-Founder and CEO of Lazada Philippines.

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While many of us can only dream of changing the world, Inanc Balci is already doing it. At 26, he co-founded South East Asia’s online retail tiger Lazada and now, at age 28, he sits as the Chief Executive Officer for Lazada Philippines.

On Being a young CEO

Balci, a Turkish raised in London, attended Purdue University in the U.S. with a double-degree in Industrial Engineering and Economics. Afterwhich, he worked on mergers and acquisitions for an investment bank in London. While working for the investment bank, Balci saw the eminent potential in e-commerce which led him to join Rocket Internet and eventually co-found Lazada in Southeast Asia.

In the Philippines, Balci heads a pool of more than 300 employees, all of which he works very closely with. With an unabashed outlook, agile wit, and a laser-sharp eye for details, Balci perfectly fits the bill to lead a rapidly-growing online company.

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Online Shopping in the Philippines

In a country where shopping malls are practically part of the fabric of the society, online shopping is something quite a number of Filipinos are unaccustomed to – there comes the perennial trust issue on using credit cards, the surprise surcharges, and unfortunately, the products not arriving at all. The malls in the Philippines, on the otherhand, have creatively articulated themselves to be not just shopping destinations but also as a means of recreation (i.e. be it the cinemas, the gaming zones, the restaurants, or as simple as the airconditioning they offer as a break from the raging tropical weather outdoors) – all of these were the issues that Balci had to dispel – and dispel he and his co-founders did. Lazada has made shopping quick, effortless, and risk-free to South East Asia and in the Philippines, this is the same principle that Balci is harping on to the Filipinos. How is this so?

First, Lazada accommodates all those shoppers without credit cards via its cash-on-delivery payment mode. This is essential given that not everyone has a credit card or is keen on sharing their credit card details to someone – or anyone for that matter. This makes online shopping risk-free for everyone. Being an archipelago of 7,100 islands, accessibility is always an issue – a significant portion of consumers doesn’t have time or access to visit the malls but with a minimum of PhP 1,000 purchase, Lazada offers free nationwide delivery, to customers anywhere in the Philippines, just log-in, shop, and the products will be delivered at the customer’s doorstep. Lastly, Lazada offers the flexibility of having the customers return the products within 30 days for free – provided that the products are in mint condition.

In a span of two years of being in the Philippines, Balci has steered Lazada to further heights and now with more than 40,000 SKUs, reaching 90% of the online population of the Philippines, and ranking as the 4th top Facebook brand in the country with a direct audience close to 2 Million. What the dot-com bubble holds for Lazada is still yet to be revealed, but one thing is for certain, Inanc Balci, the 28 year-old co-founder and CEO, is definitely changing the way Filipinos buy.

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We may be far from what Inanc has accomplished but it’s never too late to try to be better and step up a notch.

Another Update: Great Lazada Deals for Visa Cardholders

Hey, Guys!

Hows Friday treating you? 🙂 I hope everything is okay! 🙂 Anyway, here’s another update from Lazada.

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LAZADA, the Philippines’ biggest online shopping mall, has an offer Visa credit cardholders won’t be able to resist!

Head on to the http://www.lazada.com.ph/visa/ this weekend and check out the additional 10% OFF on Apple iPad Mini, Lenovo K900, Ray-Ban Aviator Shades, Michael Kors Chronograph Watch and Krups Coffee Maker among the wide selection of discounted smartphones, laptops, cameras, home appliances, beauty essentials and so much more. Enjoy free shipping on all purchases made with your Visa credit cards only at Lazada Philippines!

Terms and Conditions:
• 10% discount is applicable only to the selected items featured in this page and will only be applied upon checkout after inputting your Visa card details.
• Visa Credit Cardholders of BDO, Citibank, Metrobank, etc. are eligible to join.

New From Lazada: Now, South-East Asians can do business online

Sharing this press release to you guys! 🙂

New from LazadaeCommerce opportunities for brick-and-mortar businesses across five Southeast Asian countries with Lazada’s Marketplace platform

Singapore, August 13, 2013 – Lazada has officially launched its Marketplace platform in all its markets – an online platform for third-party sellers who aspire to be visible on the region’s most popular online shopping mall.

Lazada is operating a multi-category online shopping mall with almost two hundred thousand products listed and is now offering a platform enabling merchants, both online and offline, to sell their products on http://www.lazada.com.ph or any other Lazada’s web store in Vietnam, Indonesia, Thailand or Malaysia. Lazada’s Marketplace sets new standards in the industry by providing customized support for logistical arrangements, state-of-the-art online marketing initiatives and a tailored shop-in-shop visible to its huge visitor base.

The Marketplace solution allows SME’s, big brands, distributers and retailers to open an online shop without the need for significant upfront capital expenditures and is thus lowering the risk for those merchants. Furthermore, it can help its partners to gain a competitive advantage as it provides access to Lazada’s massive community of fans and customers across the region. According to social-network analytic website Social Bakers, Lazada is one of the most liked pages on Facebook with almost 5 million Facebook fans and an average of 8,000 new “like” every day.

Maximilian Bittner, CEO of Lazada said “the number of partnership requests we received made us realize the massive demand and we are glad to provide this opportunity to all merchants in the region”. Bittner continued: “we started to develop our Marketplace platform in late 2012 as it fits perfectly with our goal to continuously expand our product offering and service level to our customers and partners”. Bittner also believes the platform has the powerful “side-effect” of developing an online eco-system which will create business opportunities supporting economic growth and job creation in SouthEast Asia.

The Marketplace operation is sophisticated but user friendly, eliminating the micromanagement and hassle of updating and keeping track of individual transactions. Merchants are able to build their catalogue, update inventory, and create new listings in their virtual shop via a store management tool synchronized with Lazada’s back-end IT system. Lazada also allocates a dedicated account manager to merchants who will educate on eCommerce best-practices and advice on further growth potential.

One of the early adapters to join Lazada’s Marketplace was Pineapple Computers in Malaysia, a well-established electronic retailer. Dato Mark Lim, founder and Managing Director of Pineapple Computer said, “we faced aggressive competition from larger players as well as high operating costs, limiting our ability to expand the business, even though our prices were competitive. With Lazada’s Marketplace, its capable workforce, logistic management and delivery system we have grown the business by 38% and have now a visibility to hundreds of thousands of Malaysians that were inaccessible to us previously. Pineapple has entered a new frontier.”

Lazada’s Marketplace has also caught the attention of major players such as Philips Electronics, the market leader in several small appliance categories. Ms. Siriwan Nitkitjatorn, General Manager of Consumer Lifestyle Sector at Philips in Thailand said, “Philips will partner with Lazada to make our innovations even more easily accessible to consumers allowing them to enjoy our products wherever they are”. Recognizing the strong growth potential in eRetailing and the convenience it brings to consumers, she pointed out, “Philips has always designed their products around the needs of the customers  and nowadays the ability to use an online distribution channel is part of those needs.”

To join Lazada’s marketplace, you may contact merchantpartnerships@lazada.com.ph

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